3 Things You Need To Discuss With Your Website Designer Before Starting a Project

Before outsourcing a web design project, it is important to remember that ‘great design’ is a relative term. What is important is that how successful the web design will be in enabling your company to achieve its marketing goals! But then, how to measure success? Well, it all revolves around traffic, leads, conversions, subscribers, sales, and profit. Hence, to ensure that your website can attain the desired figures, it is essential that you discuss these matters at length with your web designer.

discussion with website designer delhi

 

Listed below are a few things you should certainly discuss with your website designing company in Delhi before taking the plunge:

1. Market research & competitive research

The site is primarily built for customers, and hence, it is imperative that the designer has a clear understanding of the needs of your clients. Ask them if they would be conducting such a research. You could also help them in this process by giving them details about your customer profile. Again, it is also important to keep an eye on what the rival brands are up to, and what can be done so that your site stands out from the rest.

2. Creating a Wire-Frame

Wireframes are visual representations of the design, which give a fair idea of the placement of various elements and content. This ensures that everything is placed at the right location so as to enable the site to accomplish its desired objectives. For instance, a renowned website development company in Delhi would know that it is better to place the subscription box above the fold on the right hand side in a prominent location rather than somewhere below the fold.

3. Analysis and Testing

It’s not just about crafting a visually attractive interface. To generate successful results, it is important to continuously analyze the metrics and test the pages for conversion & usability. This will help you in increasing traffic as well as conversion rates.

Of course, there are several other things which need to be assessed before initiating the project. A renowned company offering web designing and online marketing in Delhi, such as, Web Solution Centre can help you adopt the right strategy for fulfillment of your goals. Here are 3 Surefire Ways To Increase the Rankings of an E-Commerce Website

4 Essential Tips on Crafting Highly Interactive Websites

Interactive designs help in establishing a connection between the web and the viewer. It also assists in lengthening the duration of the session, so that the customer can learn more about the product or service. However, the level of interaction required, will primarily depend upon the nature of business and the needs of the organization & its customers.

 

Listed below are a few tips for those who wish to achieve a high level of interaction through their web design:

1. Know Your Customers

Firstly, it is imperative to understand the audience, and their requirements. Accordingly, the company can design the type and quantity of interactive elements on the interface. For expert advice, one may hire the services of a web designing company Delhi, which can offer suggestions for delivering an effective, efficient, and smooth user experience.  

2. Easy to Learn & Understand

A complicated website will not only irritate the users, but also disenchant them from using the interface. As a result, the customers may start looking for other options on the web. An easy to understand interface will not only make the navigation simple, but will encourage the customers to depend upon the site every time they want some information.

3. Consistency in Interactions

It is important to ensure that the interactions remain consistent throughout the site as well as in sync with what is used by other sites. For more information on this subject, one may get in touch with an esteemed website designing company in Delhi.

4. Provide Feedback Immediately

It is essential that the interaction provides a feedback immediately. Any delay may annoy the customers. For instance, a clickable link should lead to the desired page instantly. For more tips in this domain, one may hire the services of a reputed website designing Delhi, such as Web Solution Centre, which holds an extensive experience in providing excellent web solutions to varied industries.

One should always remember that the ultimate purpose of such an interface is to create awareness about the product/service in a unique fashion. Here’s a list of Simple Ways to Make a Website Stand Out From Its Competitors

3 Essential Steps Behind Designing a Website for Emotions

An effective web design is one which makes the users feel a specific way and encourages them to take the desired action. This attribute is known as ‘’designing for emotions.” To achieve this goal, one may take the assistance of a website designing company in Delhi, which may help to undertake certain steps, one at a time, to ensure that the emotions are being exhibited in the right manner and flow.

website designing company in delhi

Step 1: Defining realistic and definite goals

One should start the project by defining explicit goals of the website. These should also correspond with the overall objectives of the business. For instance, for an e-commerce site, the ultimate goal would be to maximize sales figures, and for that they would have to incorporate elements of cross selling, which would aid in enhancing the purchasing power of each customer. For more tips in this domain, one may consider hiring the services of an esteemed website designing company in Delhi, such as, Web Solution Centre, which offers specialized solutions in online marketing, branding, and allied functions.

Step 2: Defining and prioritizing users

Secondly, it is imperative to understand the target audience. This can be achieved by looking for answers to questions, such as, number of male and female customers, their corresponding education & income level, and other pertinent information. The pivotal point is that the company should be aware of consumer behavior and habits, so that it can design a site that would fulfill the requirements of its potential and existing clients.

Step 3: Finalizing the desired emotions to be exhibited

It is of paramount importance to understand the emotions to be conveyed through the website. One may want the interface to trigger feelings of relaxation, fun, innovation, or dynamism. One needs to decide the emotion to be exhibited and design accordingly, so that the interface conveys the true message of the organization and the brand. For expert advice, one may get in touch with a proficient web designing company Delhi.

By following the above-mentioned steps, one can craft an interface which is stunning and effective. For best results, one may also want to know about Simple Ways to Make a Website Stand Out From Its Competitors

3 Reasons Why It is Important To Have a Mobile E-Commerce Site

With more and more customers opting for online buying, it has become a necessity for retailers to design a mobile site. This is primarily because smartphone users prefer to use their phones to surf the net. However, while online purchasing, it is important that they are provided with a modern, simple, and easy-to-use interface.

ecommerce website design delhi

 

Below is an insight on the three prime reasons why online retail brands should switch to responsive design:

1. There is an Increase in Mobile Sales

Statistics reveal that mobile sales is increasing at a fast pace. Organizations which do not have mobile sites may lose out on a lot of potential sales. Another point worth considering is that customers often visit a mobile site for browsing the products, but eventually land up at a desktop or tablet to make the final purchase. This implies that the user faces certain difficulties during the check out procedure. Organizations also need to ensure that the mobile checkout process is simple and easy to use. For more tips in this domain, one may contact a website development company Delhi, such as, Web Solution Centre, which has over a decade of experience in web designing, development, and allied services. This SEO Company in Delhi also offers excellent solutions in branding, marketing, and social media.

2. Customers Want a Responsive Interface

A recent study states that 30% of the customers abandon a brand, if it does not possess a responsive interface. They would prefer to shift to a competitor brand for availing the benefits of browsing on the net through their smartphones. Hence, it is imperative that online retailers ensure that their sites are properly optimized to work on various devices.

3. It Speaks Volumes about the Brand Image

An enterprise which does not offer a mobile site, sends across a message to its customers that it does not care about their needs or business. On the other hand, a responsive interface sends the signals that the organization believes in moving with the trend, and strives hard to fulfill the requirements of its customers. It also portrays a good brand image, and exhibits the company as forward-thinking, active, and successful, which is always on the lookout to improve products and processes to enhance the quality of the lives of its clients.

With the guidance and assistance of one of the best website designing company Delhi, one may craft a wonderful mobile e-commerce site. Here’s a list of Simple Ways to Make a Website Stand Out From Its Competitors

An Insight on Crawling and Indexing System of Google

The Crawling and Indexing processes basically lays the foundation for a search made on Google. When a visitor types a query, the search engine makes use of the crawling procedure to find the relevant information. Subsequently, it organizes the information in the form of an index. In simple terms, one can consider the web as an ever-growing library, offering billions of books.

When a visitor wants to look up the details of a particular product/service, Google first collates all the information, and then creates an index, which is similar to an index of a book. To achieve optimal rendering and indexing for a site,

Google has developed the following Webmaster Guidelines:

1.  Allowing Googlebot to access CSS, JavaScript, and image files

By allowing Googlebot to access CSS, JavaScript, and image files used on a web page, one can enhance the chances of attaining optimal rankings. Of course, one also needs to ensure that the server can handle the extra load for serving of CSS, JavaScript, and other files to Googlebot. For expert advice in this domain, one may contact a website designing company in Delhi, such as Web Solution Centre, which possesses a strong team of web experts, software developers, and technicians.

2. The web design must comply with the principles of progressive enhancement

This ensures that Google can view usable content and functionality of all the web design elements and features. To understand the rules of progressive enhancements, one may contact a reliable web designing company in Delhi.

3. Ensure that the pages render quickly

Pages that perform fast enable visitors to derive information easily. Further, it also helps Google to index such pages efficiently. By removing unnecessary downloads, merging the CSS and JavaScript files, and serving them as compressed or zipped file, one can optimize the performance of the pages.  With the help of an esteemed web designing company Delhi, one can surely ensure that pages download faster, thus generating a great user experience for the site visitors. Here’s a list of 4 Ways That Ensure Fast Loading Speed of Web Pages.

By following these above-mentioned tips, an organization can definitely obtain high search rankings for its website.

Host Subdomain Name on Different Web Hosting

Host website on a server is easy thing to do and today almost everyone know’s how to do it.Recently we tried to host on different server because of huge amount of data we were having on one of our client’s domain name and faced lots of issues while doing the same.

Reason being limited space provided  on dedicated servers make impossible to continue on single hosting. It becomes super essential to have separate hosting on different servers to get the opportunity to have more web space along with security of data.

As like everyone we thought initially it would be easy to connect different hosting with sub domain name however when we start working on it, We faced lots of issues as we found it is not easy to create multiple hosting on a same domain name. After several attempts we got succeeded and would like to share with everyone!
So in order to host sub-domain name on different host. Follow the following steps :-

1.  Open Web Hosting  Panel like for example websitename.com/cpanel. ( It’s not necessary that your control panel URL is going to be same as mentioned example.)  Once your hosting panel is opened find out the Advanced DNS Zone Section.

linux hosting panel

2. Once it opened Insert the desired sub domain which you would like to connect with new hosting. After inserting sub domain name insert the default TTL value ’14400′. Select Type as ‘A’ and after selecting Type as ‘A’ record insert the I.P address of your new hosting and click on Add record.

advanced dns zone editor

Once the record is added. Kindly wait for 24-48 hours to propagate sub domain name with I.P address. Once it done go ahead and create hosting for sub domain name.

 

3 Amazing Benefits Derived From Blogging

In today’s era of cut-throat competition, one cannot deny the importance of blogging. From gaining exposure to acquiring new clients, this marketing tool opens the doors for several opportunities.

blogging

Below is an insight on some of the benefits that can be availed by writing blog posts:

1.     Recognition

In today’s fast paced markets, it is essential to establish name and recognition in the industry. Blogging is one of the effective ways of showcasing one’s work and expertise to the audience and creating a brand image. Of course, with time, one can also build a strong reputation. For expert advice on website development and branding, one may get in touch with a reliable website development company Delhi.

2.     Traffic & Lead Generation

There is no denying that the most challenging part of a business is to find clients. By writing blog posts, one can attract new visitors, encourage repeat visits, and generate leads. Though advertising also helps in acquiring new clients, but it stops giving results once payment is stopped. Blogging, on the other hand, continues to bring in new customers for several months or years. For great results, one can also utilize the techniques of effective search engine optimization. For more tips in this domain, one may avail the services of a reputed SEO company in Delhi, such as Web Solution Centre. This is one of the best website designing company Delhi, which has a strong and vibrant team of web designers & technicians having extensive skill and expertise.

3.     Improves Communication Skills

Blogging also helps in enhancing one’s writing and communication skills. For the desired results, one needs to work on crafting effective write-ups, that would instantly connect with the reader. This, in turn, creates a positive impact when the author communicates verbally with his/her clients.

Apart from the above-mentioned advantages, blogging also serves as a great opportunity to earn additional income. One can monetize the blog by selling advertising space or inviting other authors to contribute to the site. The host of benefits rendered by this marketing activity proves that blogging is definitely worth the time and efforts of the writer.

5 Essential Components of a Minimalistic Web Design

No matter how simple it may sound, creating a minimalistic web design may be challenging. Of course, such an approach is not appropriate for every site and industry, but those who do apply it, may find it difficult to create a balance between the visuals and content used on the page. Below is an insight on the major components of a minimalistic web design:

website designing company in delhi

1.     Ample White Space

One of the primary essentials of using such web design is plenty of white space. This makes the page appear less cluttered, and enables the visitors to focus on the main contents of the page. Of course, white doesn’t necessarily imply the usage of white color only, it basically refers to open space in any color. For more tips and guidance on effective usage of white space, one may get in touch with Web Solution Centre, one of the best website designing company Delhi. This SEO company Delhi has a strong and vibrant team of web professionals having an extensive experience in web services.

2.     Right Color Combinations

Color combinations play a major role in the overall look of the site. Colors are also powerful tools for making the content stand out. Since minimalistic designs use less images & photographs, hence it is all the more important to focus on deciding the right color choice. For expert advice, one may avail the services of a reliable website development company Delhi.

3.     Less Images, More Impact

An effective minimalistic design features less graphics, but creates a strong impact. By uploading few images, one can draw attention of the visitors to the content and the pictures on the page.

4.     Excellent Typography

A site may have less pictures, but it shouldn’t affect the appearance of the site. For best results, one should focus on typography, which would help in enhancing the looks of the site, and make it visually appealing to visitors.

5.     Elimination of extra items

The term ‘minimalism’ refers to getting rid of unnecessary items. By eliminating the unwanted elements, one can create a greater impact by the items used on the page.

By incorporating the above-mentioned components, one can craft a beautiful, clean, and striking, web design.      

5 Essential Components for a Powerful & Effective Full Screen Video Background

Having a full screen video as the background of a website is an excellent idea to attract audiences. However, if the experience rendered is of low quality or takes time to load, it may disenchant and frustrate the visitor, thus instigating him to exit the website quickly, and look for other options.

full screen video background

Below is an insight on the must-haves of an effective video background:

1.     Evoking the right feelings & emotions

The primary reason behind incorporating such a web design is because it has the capacity to evoke the precise message and feelings. In most cases, videos generate stronger emotions than words or graphics. For expert advice, one may get in touch with Web Solution Centre, one of the best website designing company Delhi. This SEO company in Delhi possesses over a decade of experience in providing excellent web solutions to varied industries.

2.     Compatibility with browsers

Before using a video, it is of paramount importance to ensure that it is compatible with the browsers and devices used by the target audience. One should conduct a research before deciding on the usage of the file type.

 3.     Sound on Mute

Viewers may find it disturbing when suddenly they hear a blast of sound on opening a website. Experts suggest that it is better to keep the sound on mute, and provide a button to unmute the sound.

4.     High Quality

Irrespective of the strong emotions it evokes, a video is of no use if it is blurred or is unable to play correctly. On should ensure to upload a high quality video, so that it engages the viewers, and inspires them to browse the site further. For more tips in this domain, one may avail the services of a website development company Delhi.

5.     Fast Loading Time

One should always remember that web visitors are always in a hurry, and they do not have the time or patience to wait for the web page to download. For best results, it is important to ensure that the video loads fast.

By incorporating all of the above components, one can create a powerful, effective, and inspiring full screen background video in a website.

4 Ways That Ensure Fast Loading Speed of Web Pages

One of the primary reasons which inspire visitors to stay on a website is its loading time. A web design may be visually stunning and informative, but if it takes too long to download, the viewer may feel disenchanted.

website load website

Listed below are 4 technical tips which ensure that a web page loads quickly:

1.  Predefining the size of the picture

By availing the services of one of the best website development company Delhi, one can predefine the size of the image, thus ensuring speedy loading of pages. With the use of HTML, one can indicate to the browser the actual size of the image that should appear on the site.

2.   Reusing the same images

Wherever possible, one should use the same images throughout the site. If one picture has been used on the home page as well as a secondary page, the visitor’s browser will remember it and instantly download it. However, care should be taken that the image is used exactly in the same format and size. For instance, if an image is used on one web page, and then again uploaded on another page after reducing its size & changing the name of the file, then the browser recognizes it as two different images. For more tips & guidance in this domain, one may get in touch with Web Solution Centre, a website designing company in Delhi, which has over a decade of experience in providing the best solutions in web development. This SEO company in Delhi also offers excellent services in branding & online marketing.

3.  Using valid HTML & CSS Code

By validating the HTML & CSS code, one can be assured about the non-occurrence of speed errors. Such validation ensures that the code is ready for the browser.

4.   Application of CSS-based design

CSS based design enables designers to separate the text of the page from its design. As a result, the site uses less code, and delivers faster loading time. On the other hand, table-based design entails more coding, thus directly influencing the speed of the web page.

By incorporating these small yet effective tips, one can attract visitors and influence them for repeat visits.