Category Archives: Web Designing Company

3 Things You Need To Discuss With Your Website Designer Before Starting a Project

Before outsourcing a web design project, it is important to remember that ‘great design’ is a relative term. What is important is that how successful the web design will be in enabling your company to achieve its marketing goals! But then, how to measure success? Well, it all revolves around traffic, leads, conversions, subscribers, sales, and profit. Hence, to ensure that your website can attain the desired figures, it is essential that you discuss these matters at length with your web designer.

discussion with website designer delhi

 

Listed below are a few things you should certainly discuss with your website designing company in Delhi before taking the plunge:

1. Market research & competitive research

The site is primarily built for customers, and hence, it is imperative that the designer has a clear understanding of the needs of your clients. Ask them if they would be conducting such a research. You could also help them in this process by giving them details about your customer profile. Again, it is also important to keep an eye on what the rival brands are up to, and what can be done so that your site stands out from the rest.

2. Creating a Wire-Frame

Wireframes are visual representations of the design, which give a fair idea of the placement of various elements and content. This ensures that everything is placed at the right location so as to enable the site to accomplish its desired objectives. For instance, a renowned website development company in Delhi would know that it is better to place the subscription box above the fold on the right hand side in a prominent location rather than somewhere below the fold.

3. Analysis and Testing

It’s not just about crafting a visually attractive interface. To generate successful results, it is important to continuously analyze the metrics and test the pages for conversion & usability. This will help you in increasing traffic as well as conversion rates.

Of course, there are several other things which need to be assessed before initiating the project. A renowned company offering web designing and online marketing in Delhi, such as, Web Solution Centre can help you adopt the right strategy for fulfillment of your goals. Here are 3 Surefire Ways To Increase the Rankings of an E-Commerce Website

4 Essential Tips on Crafting Highly Interactive Websites

Interactive designs help in establishing a connection between the web and the viewer. It also assists in lengthening the duration of the session, so that the customer can learn more about the product or service. However, the level of interaction required, will primarily depend upon the nature of business and the needs of the organization & its customers.

 

Listed below are a few tips for those who wish to achieve a high level of interaction through their web design:

1. Know Your Customers

Firstly, it is imperative to understand the audience, and their requirements. Accordingly, the company can design the type and quantity of interactive elements on the interface. For expert advice, one may hire the services of a web designing company Delhi, which can offer suggestions for delivering an effective, efficient, and smooth user experience.  

2. Easy to Learn & Understand

A complicated website will not only irritate the users, but also disenchant them from using the interface. As a result, the customers may start looking for other options on the web. An easy to understand interface will not only make the navigation simple, but will encourage the customers to depend upon the site every time they want some information.

3. Consistency in Interactions

It is important to ensure that the interactions remain consistent throughout the site as well as in sync with what is used by other sites. For more information on this subject, one may get in touch with an esteemed website designing company in Delhi.

4. Provide Feedback Immediately

It is essential that the interaction provides a feedback immediately. Any delay may annoy the customers. For instance, a clickable link should lead to the desired page instantly. For more tips in this domain, one may hire the services of a reputed website designing Delhi, such as Web Solution Centre, which holds an extensive experience in providing excellent web solutions to varied industries.

One should always remember that the ultimate purpose of such an interface is to create awareness about the product/service in a unique fashion. Here’s a list of Simple Ways to Make a Website Stand Out From Its Competitors

3 Reasons Why It is Important To Have a Mobile E-Commerce Site

With more and more customers opting for online buying, it has become a necessity for retailers to design a mobile site. This is primarily because smartphone users prefer to use their phones to surf the net. However, while online purchasing, it is important that they are provided with a modern, simple, and easy-to-use interface.

ecommerce website design delhi

 

Below is an insight on the three prime reasons why online retail brands should switch to responsive design:

1. There is an Increase in Mobile Sales

Statistics reveal that mobile sales is increasing at a fast pace. Organizations which do not have mobile sites may lose out on a lot of potential sales. Another point worth considering is that customers often visit a mobile site for browsing the products, but eventually land up at a desktop or tablet to make the final purchase. This implies that the user faces certain difficulties during the check out procedure. Organizations also need to ensure that the mobile checkout process is simple and easy to use. For more tips in this domain, one may contact a website development company Delhi, such as, Web Solution Centre, which has over a decade of experience in web designing, development, and allied services. This SEO Company in Delhi also offers excellent solutions in branding, marketing, and social media.

2. Customers Want a Responsive Interface

A recent study states that 30% of the customers abandon a brand, if it does not possess a responsive interface. They would prefer to shift to a competitor brand for availing the benefits of browsing on the net through their smartphones. Hence, it is imperative that online retailers ensure that their sites are properly optimized to work on various devices.

3. It Speaks Volumes about the Brand Image

An enterprise which does not offer a mobile site, sends across a message to its customers that it does not care about their needs or business. On the other hand, a responsive interface sends the signals that the organization believes in moving with the trend, and strives hard to fulfill the requirements of its customers. It also portrays a good brand image, and exhibits the company as forward-thinking, active, and successful, which is always on the lookout to improve products and processes to enhance the quality of the lives of its clients.

With the guidance and assistance of one of the best website designing company Delhi, one may craft a wonderful mobile e-commerce site. Here’s a list of Simple Ways to Make a Website Stand Out From Its Competitors

An Insight on Crawling and Indexing System of Google

The Crawling and Indexing processes basically lays the foundation for a search made on Google. When a visitor types a query, the search engine makes use of the crawling procedure to find the relevant information. Subsequently, it organizes the information in the form of an index. In simple terms, one can consider the web as an ever-growing library, offering billions of books.

When a visitor wants to look up the details of a particular product/service, Google first collates all the information, and then creates an index, which is similar to an index of a book. To achieve optimal rendering and indexing for a site,

Google has developed the following Webmaster Guidelines:

1.  Allowing Googlebot to access CSS, JavaScript, and image files

By allowing Googlebot to access CSS, JavaScript, and image files used on a web page, one can enhance the chances of attaining optimal rankings. Of course, one also needs to ensure that the server can handle the extra load for serving of CSS, JavaScript, and other files to Googlebot. For expert advice in this domain, one may contact a website designing company in Delhi, such as Web Solution Centre, which possesses a strong team of web experts, software developers, and technicians.

2. The web design must comply with the principles of progressive enhancement

This ensures that Google can view usable content and functionality of all the web design elements and features. To understand the rules of progressive enhancements, one may contact a reliable web designing company in Delhi.

3. Ensure that the pages render quickly

Pages that perform fast enable visitors to derive information easily. Further, it also helps Google to index such pages efficiently. By removing unnecessary downloads, merging the CSS and JavaScript files, and serving them as compressed or zipped file, one can optimize the performance of the pages.  With the help of an esteemed web designing company Delhi, one can surely ensure that pages download faster, thus generating a great user experience for the site visitors. Here’s a list of 4 Ways That Ensure Fast Loading Speed of Web Pages.

By following these above-mentioned tips, an organization can definitely obtain high search rankings for its website.

4 Ways That Ensure Fast Loading Speed of Web Pages

One of the primary reasons which inspire visitors to stay on a website is its loading time. A web design may be visually stunning and informative, but if it takes too long to download, the viewer may feel disenchanted.

website load website

Listed below are 4 technical tips which ensure that a web page loads quickly:

1.  Predefining the size of the picture

By availing the services of one of the best website development company Delhi, one can predefine the size of the image, thus ensuring speedy loading of pages. With the use of HTML, one can indicate to the browser the actual size of the image that should appear on the site.

2.   Reusing the same images

Wherever possible, one should use the same images throughout the site. If one picture has been used on the home page as well as a secondary page, the visitor’s browser will remember it and instantly download it. However, care should be taken that the image is used exactly in the same format and size. For instance, if an image is used on one web page, and then again uploaded on another page after reducing its size & changing the name of the file, then the browser recognizes it as two different images. For more tips & guidance in this domain, one may get in touch with Web Solution Centre, a website designing company in Delhi, which has over a decade of experience in providing the best solutions in web development. This SEO company in Delhi also offers excellent services in branding & online marketing.

3.  Using valid HTML & CSS Code

By validating the HTML & CSS code, one can be assured about the non-occurrence of speed errors. Such validation ensures that the code is ready for the browser.

4.   Application of CSS-based design

CSS based design enables designers to separate the text of the page from its design. As a result, the site uses less code, and delivers faster loading time. On the other hand, table-based design entails more coding, thus directly influencing the speed of the web page.

By incorporating these small yet effective tips, one can attract visitors and influence them for repeat visits.

Why a Web Design Portfolio Is Incomplete Without Some Case Studies

Case studies are generally built for design projects by studios and practicing freelancers all over the world. These case studies can be on various topics from branding, mobile UI/UX design, composting, and web design. A Web Designing Company in Delhi  like Web Solution Centre can help you make such portfolios.

website designing portfolio india

When it comes to web design, remember that design and case studies go hand in hand. They are made from an educational perspective and will normally include lots of photos and details about the project.

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Here are some basics of case studies you should incorporate while making your own case study on principles or outcomes of web design:

1)     They Are Made Stage-Wise

All case studies highlight achievements and hurdles of each step of the project with supplementary photos, notes and markup to tell the reader about how each challenge was overcome to progress onto the next stage of the development, design or deployment process.

It will also feature sketches; prototypes even rejected ideas and reasons why they were rejected. This tells your prospective recruiter or client about your expertise and experience in your industry.

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2)     Showcase Your Creative Process

By adding supplementary images and sketches along with detailed explanation of each step, you give your client an insight into your overall creative process. It should demonstrate the expanse of your knowledge and shows how much understanding you have for each step of the website development process.

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3)   Showcase Your Creativity

Breakup your design into various sections and explain how you made them with detailed demonstration of the process either through video or audio clips with supplementary text.

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By taking apart the design, you can add tooltips to explain your approach towards different elements of the overall design and how you weigh negative space allocation.

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Also mention the time it took you to complete each artwork, animation or typographic so that your recruiter or client can know that you do not waste time on littered prototypes and you take your design seriously from the beginning.

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4)   You can add personal work

If seeking a job or project is your purpose, it is not necessary to include only client work in the study, you can put in personal work too to show projects you did for fun or how you grew as a designer.

This is called spec work where you add elements as speculation into a study where payment did not fall through but might sell in the future.

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5)     Showcase Your Skill set

It is not necessary that a UI designer knows only how to make websites and mobile applications. Sometimes, they can be good at coding and motion graphics design too which can help you cater to motion graphics or compositing projects alike. For this, you should add a demo reel or show reel into the portfolio too.

These are some basics of Web Design Portfolio that you should showcase inside your case study or portfolio. Add only those projects that you feel showcase your work best. Quality and not quantity is what matters.

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Top Trends in Web Design elements This Year

Normally, design is a trial and error method. There are specifically no principles that can state that a certain design is good or bad. Only a website visitor can tell what they like or dislike in the web design. It all comes down to aesthetics and what looks good.

web-design-elements

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Here are some trends of 2015 in web design that are ruling the minds of web designers all over the world:

1)     Ghost Buttons

This is normally the flat UI design technique where any button is simply text and the ‘button’ feel activates only when you hover the mouse pointer over the text. They can be completely empty in background or have a semi-transparent look. The hover adds some color and provides the button with a little distinctive notoriety to highlight it as a design element.

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Color, font size and contrast are normally used with padding to draw attention towards the buttons. A ghost button helps to force the visitor to see the entire web page and keep them busy in searching for links that turn out to be buttons.

Ghost buttons are perfect if your web design has very flat or minimalistic layouts for creating brilliant websites.

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2)     Feature List Icons

Most companies that make mobile apps, startups and creative agencies like to make brilliant use of graphics or blocks of texts to better showcase the features with the help of sentences that are supplied with small icons.

For e.g. if you have a software, the text will be designed around individual icons that illustrate the feature in action like we use cogs and gears for ‘settings’ and a ‘person’ for profile avatars.

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Hundreds of websites worldwide use this technique to attract visitor attention towards the features of various services or products and this helps to make the website look more unique and engaging.

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3)     Galleries & Slideshows

Almost all websites have some media slideshow or dynamic galleries running on their home page or portfolio pages. These slideshows and galleries are coded to run on any screen size to aid in the ‘responsive design techniques’ approach.

Normally, a simple carousel plugin is needed that is responsive and it is coded with JavaScript and jQuery in accordance with your HTML/CSS layout to achieve the desired effect. Some websites like CMS portals feature full screen slideshows that offer content within each tile or image with a simple click. This way, the homepage is easier to use, loads faster and feels smoother.

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4)     Dynamic Storytelling

This is basically ‘Parallax design’ that aims to tell a story within one page with multiple clicks that keep on unfolding one after the another as the user clicks the intended ghost buttons. Most Google doodles and web games are like this only. Each set of graphics, animations, text and page section unfolds like a storybook’s pages one after the other without reloading the page.

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5)     Fixed Sliding Nav-bar

Most headers are fixed in traditional websites, but now Nav-bars are kept on top of the screen at all times across all pages. For e.g. the layout of Facebook or most social media websites, is like this only to help you gain access to frequently visited pages from any page you are currently only. While some people may complain that it takes up space on screens, it is now becoming a default selection for most web designers for aesthetic design.

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Simple Ways to Make a Website Stand Out From Its Competitors

Crafting an ‘out of the ordinary’ website is not an easy task. One needs to ensure that the interface is attractive, usable, accessible, and powerfully memorable.
By adding various elements in a creative fashion, one can design a site that may stand out amidst the multitude of sites on the web.

Listed below are a few tips to create a standout website:

website designing company in delhi

Make the Website Memorable

There are several ways in which one can add unique elements to the design so that the website becomes memorable to its visitors. Ranging from humorous sections, personalized photos, to fine images, there is a lot that one can do to create a site that sticks out from the rest. For great ideas & tips, one can get in touch with Web Solution Centre, a reputed website designing company in Delhi that possesses a strong team of talented & experienced professionals striving hard to deliver the best solution in web & branding services  .

Colors, Typography, & Icons

A creative mix of colors can add value and visual appeal to a website. It can render a vibrant look or even trigger emotions. An expert web designing company Delhi may help in incorporating high contrast shades, retro colors, bold complementary hues, and many more. Ranging from the use of original fonts to a blend of fonts, there are numerous ways to use typography to make the overall look enticing and attractive. Further, one may also use creative icons or buttons to provide a distinguished feel to the interface. However, care should be taken to follow a similar style to avoid a messy & bewildering user experience.

Start a New Trend

Instead of following the trend used by the rival companies, one can decide to incorporate elements that are exactly the opposite of those used by competitors. While most companies in the same industry tend to follow the same colors & layout ideas, one can stand out in the crowd by initiating a new trend. From designing a poster, to use of animated graphics, stunning images, geometric blocks, and illustrations, there is no limit to creating a unique layout. For excellent ideas, one may contact a website development company Delhi.

While designing a standout website, one should always remember to consider the essentials of the design as well as the needs of the viewer.

Graphic & Web designing Trends of the Present

Over the years, we have seen that the web design trends keep changing. This is primarily because of constant changes in consumer behavior and the advent of new technologies. The ultimate aim, however, is to provide a great user experience to the viewers.

web designing trends

Listed below are a few graphic & web design trends which are currently prevailing in the market:   

Large Background Images

Whether it’s an e-commerce or a portfolio site, images help in conveying the precise message, as well as engaging the audience. However, care should be taken to avoid using fluffy pictures for adorning the site. In fact, one should make use of natural-looking images which would tell a story or illustrate the message.

Mobile Responsive Sites

Statistics reveal that every third website visitor now owns a smartphone. With more and more people wanting to access their favorite websites on their mobiles or tablets, it has become imperative for companies to come up with mobile responsive sites. Such sites not only give an optimal viewing experience, but also help the company in terms of efficiency & cost-effectiveness.

Video Background

With the introduction of 3D graphics & HD quality videos, it is a good idea to have a video background for the website. Videos help in conveying the idea & emotion in a much simpler way, which can be easily digested by the viewer. For expert tips in this domain one may contact Web Solution Centre, one of the best website designing company Delhi, holding a vast experience in providing web solutions to varied segments & industries.

Single Page Design

There is no denying that people find it easier to scroll than to click. Thanks to the excessive mobile phone usage, users prefer to scroll around instead of clicking & waiting for the content to download. This change in browsing behavior led to the advent of single page websites, wherein viewers can access chunks of information at once. For more guidance on creating one- page websites, organizations may get in touch with a reputed website development company Delhi.

With the help of a web designing company Delhi, organizations may incorporate the latest graphic trends in their websites.

Pointers For Designing a Fabulous Website

An organization would not want to have a site that is functionally great but doesn’t appear attractive. Further, one wouldn’t like to have a site which looks beautiful, but is difficult to navigate through. With the help of an eminent website development company Delhi, one can have a well-balanced web interface that would make it simple and easy for viewers to access the information displayed. Listed below are a few pointers that one shouldn’t forget to apply while designing a site:

White space

White space, also known as negative space, refers to a design section which is not filled up with any content or graphics. Often organizations make the mistake of covering every inch of the web page with images and colors. However, this renders a clustered outlook to the site. Hence, it is important to provide white space wherever possible.

Unified Layout

unified

While dramatically, one web page may be different from another, it is important to apply the underlying theme on all the pages to give the site a unified appearance. By availing the services of a web designing company in Delhi, one can give a planned and organized look to the interface.

 Golden Ratio & Balance

golden ratio rectangle

Golden Ratio or Divine Proportion is an example of a classic design which delivers visually stunning websites. By implementing this basic principle, one can craft an appealing interface for its customers. Further, one should also take care of maintaining an overall balance of the layout in a logical fashion.

Screen Resolution

screen resolution

It is of paramount importance to design the layout which offers the ideal width. It is frustrating for a visitor to scroll left and right for viewing the site. For more tips & guidance on screen resolution, one may contact a website designing company in Delhi, such as Web Solution Centre, which holds a vast experience in crafting sites for varied industries and requirements.

Needless to say, there are several other factors which one should keep in mind while crafting a web design. However, the ones mentioned above are often ignored unintentionally. If followed, these pointers will definitely provide inspiration and ideas for a fabulous interface.