Tag Archives: web designing company in delhi

An Insight on Crawling and Indexing System of Google

The Crawling and Indexing processes basically lays the foundation for a search made on Google. When a visitor types a query, the search engine makes use of the crawling procedure to find the relevant information. Subsequently, it organizes the information in the form of an index. In simple terms, one can consider the web as an ever-growing library, offering billions of books.

When a visitor wants to look up the details of a particular product/service, Google first collates all the information, and then creates an index, which is similar to an index of a book. To achieve optimal rendering and indexing for a site,

Google has developed the following Webmaster Guidelines:

1.  Allowing Googlebot to access CSS, JavaScript, and image files

By allowing Googlebot to access CSS, JavaScript, and image files used on a web page, one can enhance the chances of attaining optimal rankings. Of course, one also needs to ensure that the server can handle the extra load for serving of CSS, JavaScript, and other files to Googlebot. For expert advice in this domain, one may contact a website designing company in Delhi, such as Web Solution Centre, which possesses a strong team of web experts, software developers, and technicians.

2. The web design must comply with the principles of progressive enhancement

This ensures that Google can view usable content and functionality of all the web design elements and features. To understand the rules of progressive enhancements, one may contact a reliable web designing company in Delhi.

3. Ensure that the pages render quickly

Pages that perform fast enable visitors to derive information easily. Further, it also helps Google to index such pages efficiently. By removing unnecessary downloads, merging the CSS and JavaScript files, and serving them as compressed or zipped file, one can optimize the performance of the pages.  With the help of an esteemed web designing company Delhi, one can surely ensure that pages download faster, thus generating a great user experience for the site visitors. Here’s a list of 4 Ways That Ensure Fast Loading Speed of Web Pages.

By following these above-mentioned tips, an organization can definitely obtain high search rankings for its website.

3 Amazing Benefits Derived From Blogging

In today’s era of cut-throat competition, one cannot deny the importance of blogging. From gaining exposure to acquiring new clients, this marketing tool opens the doors for several opportunities.

blogging

Below is an insight on some of the benefits that can be availed by writing blog posts:

1.     Recognition

In today’s fast paced markets, it is essential to establish name and recognition in the industry. Blogging is one of the effective ways of showcasing one’s work and expertise to the audience and creating a brand image. Of course, with time, one can also build a strong reputation. For expert advice on website development and branding, one may get in touch with a reliable website development company Delhi.

2.     Traffic & Lead Generation

There is no denying that the most challenging part of a business is to find clients. By writing blog posts, one can attract new visitors, encourage repeat visits, and generate leads. Though advertising also helps in acquiring new clients, but it stops giving results once payment is stopped. Blogging, on the other hand, continues to bring in new customers for several months or years. For great results, one can also utilize the techniques of effective search engine optimization. For more tips in this domain, one may avail the services of a reputed SEO company in Delhi, such as Web Solution Centre. This is one of the best website designing company Delhi, which has a strong and vibrant team of web designers & technicians having extensive skill and expertise.

3.     Improves Communication Skills

Blogging also helps in enhancing one’s writing and communication skills. For the desired results, one needs to work on crafting effective write-ups, that would instantly connect with the reader. This, in turn, creates a positive impact when the author communicates verbally with his/her clients.

Apart from the above-mentioned advantages, blogging also serves as a great opportunity to earn additional income. One can monetize the blog by selling advertising space or inviting other authors to contribute to the site. The host of benefits rendered by this marketing activity proves that blogging is definitely worth the time and efforts of the writer.

5 Essential Components of a Minimalistic Web Design

No matter how simple it may sound, creating a minimalistic web design may be challenging. Of course, such an approach is not appropriate for every site and industry, but those who do apply it, may find it difficult to create a balance between the visuals and content used on the page. Below is an insight on the major components of a minimalistic web design:

website designing company in delhi

1.     Ample White Space

One of the primary essentials of using such web design is plenty of white space. This makes the page appear less cluttered, and enables the visitors to focus on the main contents of the page. Of course, white doesn’t necessarily imply the usage of white color only, it basically refers to open space in any color. For more tips and guidance on effective usage of white space, one may get in touch with Web Solution Centre, one of the best website designing company Delhi. This SEO company Delhi has a strong and vibrant team of web professionals having an extensive experience in web services.

2.     Right Color Combinations

Color combinations play a major role in the overall look of the site. Colors are also powerful tools for making the content stand out. Since minimalistic designs use less images & photographs, hence it is all the more important to focus on deciding the right color choice. For expert advice, one may avail the services of a reliable website development company Delhi.

3.     Less Images, More Impact

An effective minimalistic design features less graphics, but creates a strong impact. By uploading few images, one can draw attention of the visitors to the content and the pictures on the page.

4.     Excellent Typography

A site may have less pictures, but it shouldn’t affect the appearance of the site. For best results, one should focus on typography, which would help in enhancing the looks of the site, and make it visually appealing to visitors.

5.     Elimination of extra items

The term ‘minimalism’ refers to getting rid of unnecessary items. By eliminating the unwanted elements, one can create a greater impact by the items used on the page.

By incorporating the above-mentioned components, one can craft a beautiful, clean, and striking, web design.      

5 Essential Components for a Powerful & Effective Full Screen Video Background

Having a full screen video as the background of a website is an excellent idea to attract audiences. However, if the experience rendered is of low quality or takes time to load, it may disenchant and frustrate the visitor, thus instigating him to exit the website quickly, and look for other options.

full screen video background

Below is an insight on the must-haves of an effective video background:

1.     Evoking the right feelings & emotions

The primary reason behind incorporating such a web design is because it has the capacity to evoke the precise message and feelings. In most cases, videos generate stronger emotions than words or graphics. For expert advice, one may get in touch with Web Solution Centre, one of the best website designing company Delhi. This SEO company in Delhi possesses over a decade of experience in providing excellent web solutions to varied industries.

2.     Compatibility with browsers

Before using a video, it is of paramount importance to ensure that it is compatible with the browsers and devices used by the target audience. One should conduct a research before deciding on the usage of the file type.

 3.     Sound on Mute

Viewers may find it disturbing when suddenly they hear a blast of sound on opening a website. Experts suggest that it is better to keep the sound on mute, and provide a button to unmute the sound.

4.     High Quality

Irrespective of the strong emotions it evokes, a video is of no use if it is blurred or is unable to play correctly. On should ensure to upload a high quality video, so that it engages the viewers, and inspires them to browse the site further. For more tips in this domain, one may avail the services of a website development company Delhi.

5.     Fast Loading Time

One should always remember that web visitors are always in a hurry, and they do not have the time or patience to wait for the web page to download. For best results, it is important to ensure that the video loads fast.

By incorporating all of the above components, one can create a powerful, effective, and inspiring full screen background video in a website.

4 Ways That Ensure Fast Loading Speed of Web Pages

One of the primary reasons which inspire visitors to stay on a website is its loading time. A web design may be visually stunning and informative, but if it takes too long to download, the viewer may feel disenchanted.

website load website

Listed below are 4 technical tips which ensure that a web page loads quickly:

1.  Predefining the size of the picture

By availing the services of one of the best website development company Delhi, one can predefine the size of the image, thus ensuring speedy loading of pages. With the use of HTML, one can indicate to the browser the actual size of the image that should appear on the site.

2.   Reusing the same images

Wherever possible, one should use the same images throughout the site. If one picture has been used on the home page as well as a secondary page, the visitor’s browser will remember it and instantly download it. However, care should be taken that the image is used exactly in the same format and size. For instance, if an image is used on one web page, and then again uploaded on another page after reducing its size & changing the name of the file, then the browser recognizes it as two different images. For more tips & guidance in this domain, one may get in touch with Web Solution Centre, a website designing company in Delhi, which has over a decade of experience in providing the best solutions in web development. This SEO company in Delhi also offers excellent services in branding & online marketing.

3.  Using valid HTML & CSS Code

By validating the HTML & CSS code, one can be assured about the non-occurrence of speed errors. Such validation ensures that the code is ready for the browser.

4.   Application of CSS-based design

CSS based design enables designers to separate the text of the page from its design. As a result, the site uses less code, and delivers faster loading time. On the other hand, table-based design entails more coding, thus directly influencing the speed of the web page.

By incorporating these small yet effective tips, one can attract visitors and influence them for repeat visits.

Why a Web Design Portfolio Is Incomplete Without Some Case Studies

Case studies are generally built for design projects by studios and practicing freelancers all over the world. These case studies can be on various topics from branding, mobile UI/UX design, composting, and web design. A Web Designing Company in Delhi  like Web Solution Centre can help you make such portfolios.

website designing portfolio india

When it comes to web design, remember that design and case studies go hand in hand. They are made from an educational perspective and will normally include lots of photos and details about the project.

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Here are some basics of case studies you should incorporate while making your own case study on principles or outcomes of web design:

1)     They Are Made Stage-Wise

All case studies highlight achievements and hurdles of each step of the project with supplementary photos, notes and markup to tell the reader about how each challenge was overcome to progress onto the next stage of the development, design or deployment process.

It will also feature sketches; prototypes even rejected ideas and reasons why they were rejected. This tells your prospective recruiter or client about your expertise and experience in your industry.

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2)     Showcase Your Creative Process

By adding supplementary images and sketches along with detailed explanation of each step, you give your client an insight into your overall creative process. It should demonstrate the expanse of your knowledge and shows how much understanding you have for each step of the website development process.

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3)   Showcase Your Creativity

Breakup your design into various sections and explain how you made them with detailed demonstration of the process either through video or audio clips with supplementary text.

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By taking apart the design, you can add tooltips to explain your approach towards different elements of the overall design and how you weigh negative space allocation.

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Also mention the time it took you to complete each artwork, animation or typographic so that your recruiter or client can know that you do not waste time on littered prototypes and you take your design seriously from the beginning.

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4)   You can add personal work

If seeking a job or project is your purpose, it is not necessary to include only client work in the study, you can put in personal work too to show projects you did for fun or how you grew as a designer.

This is called spec work where you add elements as speculation into a study where payment did not fall through but might sell in the future.

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5)     Showcase Your Skill set

It is not necessary that a UI designer knows only how to make websites and mobile applications. Sometimes, they can be good at coding and motion graphics design too which can help you cater to motion graphics or compositing projects alike. For this, you should add a demo reel or show reel into the portfolio too.

These are some basics of Web Design Portfolio that you should showcase inside your case study or portfolio. Add only those projects that you feel showcase your work best. Quality and not quantity is what matters.

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Top Trends in Web Design elements This Year

Normally, design is a trial and error method. There are specifically no principles that can state that a certain design is good or bad. Only a website visitor can tell what they like or dislike in the web design. It all comes down to aesthetics and what looks good.

web-design-elements

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Here are some trends of 2015 in web design that are ruling the minds of web designers all over the world:

1)     Ghost Buttons

This is normally the flat UI design technique where any button is simply text and the ‘button’ feel activates only when you hover the mouse pointer over the text. They can be completely empty in background or have a semi-transparent look. The hover adds some color and provides the button with a little distinctive notoriety to highlight it as a design element.

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Color, font size and contrast are normally used with padding to draw attention towards the buttons. A ghost button helps to force the visitor to see the entire web page and keep them busy in searching for links that turn out to be buttons.

Ghost buttons are perfect if your web design has very flat or minimalistic layouts for creating brilliant websites.

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2)     Feature List Icons

Most companies that make mobile apps, startups and creative agencies like to make brilliant use of graphics or blocks of texts to better showcase the features with the help of sentences that are supplied with small icons.

For e.g. if you have a software, the text will be designed around individual icons that illustrate the feature in action like we use cogs and gears for ‘settings’ and a ‘person’ for profile avatars.

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Hundreds of websites worldwide use this technique to attract visitor attention towards the features of various services or products and this helps to make the website look more unique and engaging.

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3)     Galleries & Slideshows

Almost all websites have some media slideshow or dynamic galleries running on their home page or portfolio pages. These slideshows and galleries are coded to run on any screen size to aid in the ‘responsive design techniques’ approach.

Normally, a simple carousel plugin is needed that is responsive and it is coded with JavaScript and jQuery in accordance with your HTML/CSS layout to achieve the desired effect. Some websites like CMS portals feature full screen slideshows that offer content within each tile or image with a simple click. This way, the homepage is easier to use, loads faster and feels smoother.

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4)     Dynamic Storytelling

This is basically ‘Parallax design’ that aims to tell a story within one page with multiple clicks that keep on unfolding one after the another as the user clicks the intended ghost buttons. Most Google doodles and web games are like this only. Each set of graphics, animations, text and page section unfolds like a storybook’s pages one after the other without reloading the page.

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5)     Fixed Sliding Nav-bar

Most headers are fixed in traditional websites, but now Nav-bars are kept on top of the screen at all times across all pages. For e.g. the layout of Facebook or most social media websites, is like this only to help you gain access to frequently visited pages from any page you are currently only. While some people may complain that it takes up space on screens, it is now becoming a default selection for most web designers for aesthetic design.

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Simple Ways to Make a Website Stand Out From Its Competitors

Crafting an ‘out of the ordinary’ website is not an easy task. One needs to ensure that the interface is attractive, usable, accessible, and powerfully memorable.
By adding various elements in a creative fashion, one can design a site that may stand out amidst the multitude of sites on the web.

Listed below are a few tips to create a standout website:

website designing company in delhi

Make the Website Memorable

There are several ways in which one can add unique elements to the design so that the website becomes memorable to its visitors. Ranging from humorous sections, personalized photos, to fine images, there is a lot that one can do to create a site that sticks out from the rest. For great ideas & tips, one can get in touch with Web Solution Centre, a reputed website designing company in Delhi that possesses a strong team of talented & experienced professionals striving hard to deliver the best solution in web & branding services  .

Colors, Typography, & Icons

A creative mix of colors can add value and visual appeal to a website. It can render a vibrant look or even trigger emotions. An expert web designing company Delhi may help in incorporating high contrast shades, retro colors, bold complementary hues, and many more. Ranging from the use of original fonts to a blend of fonts, there are numerous ways to use typography to make the overall look enticing and attractive. Further, one may also use creative icons or buttons to provide a distinguished feel to the interface. However, care should be taken to follow a similar style to avoid a messy & bewildering user experience.

Start a New Trend

Instead of following the trend used by the rival companies, one can decide to incorporate elements that are exactly the opposite of those used by competitors. While most companies in the same industry tend to follow the same colors & layout ideas, one can stand out in the crowd by initiating a new trend. From designing a poster, to use of animated graphics, stunning images, geometric blocks, and illustrations, there is no limit to creating a unique layout. For excellent ideas, one may contact a website development company Delhi.

While designing a standout website, one should always remember to consider the essentials of the design as well as the needs of the viewer.

Graphic & Web designing Trends of the Present

Over the years, we have seen that the web design trends keep changing. This is primarily because of constant changes in consumer behavior and the advent of new technologies. The ultimate aim, however, is to provide a great user experience to the viewers.

web designing trends

Listed below are a few graphic & web design trends which are currently prevailing in the market:   

Large Background Images

Whether it’s an e-commerce or a portfolio site, images help in conveying the precise message, as well as engaging the audience. However, care should be taken to avoid using fluffy pictures for adorning the site. In fact, one should make use of natural-looking images which would tell a story or illustrate the message.

Mobile Responsive Sites

Statistics reveal that every third website visitor now owns a smartphone. With more and more people wanting to access their favorite websites on their mobiles or tablets, it has become imperative for companies to come up with mobile responsive sites. Such sites not only give an optimal viewing experience, but also help the company in terms of efficiency & cost-effectiveness.

Video Background

With the introduction of 3D graphics & HD quality videos, it is a good idea to have a video background for the website. Videos help in conveying the idea & emotion in a much simpler way, which can be easily digested by the viewer. For expert tips in this domain one may contact Web Solution Centre, one of the best website designing company Delhi, holding a vast experience in providing web solutions to varied segments & industries.

Single Page Design

There is no denying that people find it easier to scroll than to click. Thanks to the excessive mobile phone usage, users prefer to scroll around instead of clicking & waiting for the content to download. This change in browsing behavior led to the advent of single page websites, wherein viewers can access chunks of information at once. For more guidance on creating one- page websites, organizations may get in touch with a reputed website development company Delhi.

With the help of a web designing company Delhi, organizations may incorporate the latest graphic trends in their websites.

Effective Marketing Tools For Enhancing Conversions

A website serves as a major communication tool, allowing the audience to become aware of the company’s products/services. It also helps in lead generation and subsequent conversions. It is important to employ the best marketing tools for ensuring that the website renders  the desired conversions.

Listed below are a few methods by which companies can achieve their marketing goals:

SEO

seo effective marketing

SEO still remains one of the best means of getting quality traffic. With the help of a reliable SEO company in Delhi, one may use the basic techniques of keywords usage and optimize the website.

Social Media

social media

There is no denying that social media has completely transformed the way we interact with our customers. With the help of popular social media networks, one can draw volumes of traffic to the website. However, it is important to provide high-quality & consistent content that would engage and inspire the customers.

Email Marketing

email marketing

A customer subscribing to email alerts gives permission to email him/her for all the latest stories, news, discounts, & bargains. It is likely that the customer would see your mail and engage with your message. In social media, however, there are chances that the news might get lost in the feed and may go unnoticed by the target audience. For more tips on email marketing, one may get in touch with a reliable website development company Delhi, such as, Web Solution Centre, which has a strong team of web experts, designers, and technicians.

A/B Testing

a b testing

This primarily involves testing changes to a website against the current design, to decide which design generates better results. It helps in understanding that whether the changes made to the webpage are improving the conversion rate or not. One should keep in mind that a mere change in color, copy, or call to action can directly influence conversions.

Analytics

analytics

By having a clear understanding of your target audience and their requirements, one can prepare the content of the site, and offer the relevant information that would inspire the customer to purchase the product.

By availing the services of one of the best website designing company Delhi, one may analyze the website strengths, and make changes for better visibility & conversions.